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The Joy of
Data-led Donor Communications - A Pareto
Masterclass
Following hot on the heels of Pareto Fundraising’s first two
sell-outs of “Joy of…” Masterclasses comes the
third eagerly awaited instalment in the series, “The Joy of Data-Led Donor
Communications”.
The masterclass will be an inspiring and fast-moving day packed
to the gills with priceless information, expert advice and
fantastic ideas to help you elevate your organisation’s fundraising
income to the next level. So please reserve
your seat today.
“Please extend our sincerest
gratitude to all the staff at Pareto for the fabulous and most
informative presentation led by Sean. I have been in
fundraising for about 4 years and yesterday I learnt that so many
things that I do need tweaking. All round it was fun, informative
and encouraging.”
Ester Krizmancic, Bequest Manager, RSPCA NSW
Attendee of Joy of Donors - May 2007.
As experienced and proven experts in data-led fundraising and
communications, in “The Joy of Data-Led Donor
Communications” Masterclass, we will be
exploring ways to acquire, analyse and use data to drive your
fundraising and donor communications programme, leading to spotting
gaps and opportunities in your fundraising and communications
plans.
We will look at techniques and tricks for analysis, and then
onto how you can gather more data for developing key donor
relationships including major donor and bequest development.
The session will be led by Sean Triner,
who as Strategic Director and co-founder of the Pareto group of
companies, has a proven track record and decades of experience
helping dozens of charities worldwide use data to dramatically
improve their fundraising performance.
"Many thanks for another
informative, interesting and thought provoking day and also for
sharing your knowledge. It was a great experience."
Gail Siracusa, Co-ordinator, EW Tipping Foundation
Attendee of The Joy of Regular Giving Melbourne Masterclass - June
2007.
Over the course of the day, Sean will lead participants through
a series of entertaining and challenging presentations, discussions
and workshops. By the end of the Masterclass, participants will
have a better understanding of how their fundraising performance
compares to that of similar organisations, and have a firm idea of
what steps to take to up their game to the next level.
Data is one of the best friends a fundraising professional has.
To ensure you are making the most of this often misunderstood and
overlooked asset, be sure to reserve
your seat at the Masterclass today.
“I wanted to write and
thank you and the entire staff at Pareto for your efforts and
energy yesterday. It was such a brilliant event and great base of
knowledge”
Kallie Blauhorn, MFIA, Fundraising
Relationship Co-ordinator, Very Special Kids Attendee of Joy
of Donor Masterclass – November 2006.
We hope you can make it – and to get even more out of it, we
also hope you can bring your CEO, one of your board members or
whoever is in charge of finance. Getting them there will make
your life much easier in the future – and they will find it really,
really useful.
What you
need to know:
Who’s the
speaker?
 Sessions will be led by Sean Triner,
the Strategic Director and co-founder of Pareto Fundraising, Pareto
Phone and Pareto Works. Sean is a highly experienced speaker who
has been invited to address fundraising professionals throughout
the world. Sean is inspiring, challenging and entertaining.
"Sean's presentation skills
were outstanding - Sean is lively, well informed and his style of
presenting ensures that interest and motivation is high - this is
quite rare as I attend a lot of workshops. A great session for
people working across all forms of fundraising such as regular
giving, direct marketing and bequests."
Lisa Humphries, Events Manager, The Cancer
Council NSW
Attendee of Joy of Donors – November
2006.
Can I come?
The session is open to all fundraising professionals with at
least 5,000 active donors. However, it is particularly
suited to those who have the seniority to make strategic decision
and whose responsibilities include planning and donor
communication. And if you need someone to back you to push change
through in your organisation – try and bring them along too.
What’s the
cost?
We endeavour to offer Pareto Masterclasses for free whenever
possible. And once again we are pleased to inform you that there
will be no charge for this session. However, we will be asking
attendees to please contribute $25 (pay on the day) each towards lunch
and refreshments. Because we always fill the places, we
respectively ask that registrants attend the whole course; if you
could only make it by starting late or leaving early please send a
colleague instead, or hire us to present a tailored version to your
organisation!
How do I book my
place?
Places are strictly limited (max 2 per organisation), and
previous sessions have been booked out within days. So if you would
like attend, then please click on reserve
your seat now or if you have any questions, please contact
Rob on 02 8823 5800 as soon as possible.
Reserve me
a seat today
What would I say to someone thinking of attending a Pareto
Masterclass?
“These masterclasses are
educational, easy to understand and practical ideas which would be
easy to implement in your every day roles.”
Karly Allen, National Donor Relationship
Co-ordinator, National Heart Foundation Australia.
“[Pareto] Masterclasses
provide vital tools, training and strategic directions you need to
revolutionise your fundraising practice."
Simon Harris, Fundraising & Public
Relations Manager, WIRES.
“An absolute must – it is
informative, motivational and you gather lots of ideas from the
session.”
Ros Elsley, Arthritis Foundation of
NSW.
When and where will the
Masterclasses be held?
Sydney
Date:
23rd October 2007
Start
Time:
10am (register opens at 9.30am)
Finish
Time:
Approximately 4pm – if flying, your flight needs to be after 530pm,
it doesn’t take long to the airport but just in case!
Where:
Pareto Fundraising Office, 376 Jones Street, Ultimo, NSW 2007
Cost:
$25 (pay cash on the day)
Melbourne
Date:
27th November 2007
Start
Time:
10am (register opens at 9.30am)
Finish
Time:
Approximately 4pm– if flying, your flight needs to be after
6.15pm.
Where:
Mercure Hotel Melbourne, 13 Spring Street, Melbourne, VIC
Cost:
$25 (pay cash on the day)
Reserve me
a seat today.
*PLEASE NOTE: The Masterclass is only open
exclusively to charities.
Integrity | Expertise |
Passion | 