Who We Are

The Pareto Fundraising story began in 2002 with the founding of Pareto Fundraising in Sydney, Australia by strategic expert Sean Triner and data guru Paul Roberts.

Pareto Fundraising’s unique approach and headline-grabbing early results led to huge demand, and an enormous recruitment drive was launched in order to keep waiting lists down and provide as many charity partners with our services as possible.

Starting out with a core team of just four staff in 2002, the Pareto Fundraising grew rapidly and for two years in a row was voted one of the Top 20 Marketing Employers in Australia – the company’s dedication to providing a rich and rewarding work environment gaining praise from the industry and staff alike.

In 2005, Pareto Phone was launched in Brisbane. Like its trailblazing sister-company, Pareto Phone utilised hyper-personalisation and intricate data analysis to raise huge sums of money for its charity partners and provide a more rewarding experience for their donors.

www.paretophone.com

The third piece of the Pareto group jigsaw, Pareto Works, came into existence in early 2007 in order to explore new markets, provide consultancy services and extend the benefits of the Pareto Way to charities throughout the Australasian and Asian Pacific region – including Hong Kong, where our newest regional office has just been opened.