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Presents...
"The Joy of Using Data
Insights to Raise More Money"
An exclusive free data
workshop in Melbourne and Adelaide
Location:
Melbourne (23rd July 2008)
Adelaide (8th August
2008)
At Pareto Fundraising, we make no secret of the fact that we’re
a data-led fundraising and communications agency. In fact, we’re
proud of it – because our approach has helped more than 60
not-for-profit organisations around the world shatter their
fundraising records.
Now Pareto Fundraising
presents.....The Joy of Using Data Insights to Raise More
Money will show you how you can use our data insights to
dramatically improve your fundraising strategy as well. Aimed
primarily at fundraising managers, Board members, CEOs and direct
marketing managers, the Masterclass will be presented by Jan
Chisholm, CEO, Pareto Fundraising in Melbourne and Gethin Fisher,
Account Director in Adelaide.
Over the course of the session, Jan and Gethin will:
- Demonstrate how data
insights can help you raise more money for your
beneficiaries using real-life case studies from Australia and
across the globe by answering such questions like:
- How do my donors
behave?
- Who are my best
donors?
- Which donors am I risk of
losing?
- Examples of how to act on
this information?
- In addition, Jan and Gethin
will present some key findings from our landmark Pareto
Benchmarking studies from Australia and
Internationally.
“As a result of our intra NGO benchmarking comparison, we
have begun to think much more strategically about the similarities
and differences between the Affiliates. Pareto Fundraising’s data
insights also got us thinking about the kind of indicators we need
to put in place to monitor our collective performance”
Andrea McSparron, Action Aid UK
Like all Pareto Fundraising Masterclasses, The Joy of Using Data Insights to Raise More
Money will be interactive and exciting. Jan and Gethin
will show you how your fundraising program stacks up against the
industry’s best – and inspire you to use data to help you raise
more money than ever before.
So many charities are missing out on thousands of dollars every
year simply because they’re failing to make the most of their
data.
Be advised that past Pareto Fundraising Masterclasses have
sold-out very quickly. So please be sure to book online or
contact Rob on +61 2 8823 5800 as soon as you can in order to
reserve your place.
Reserve
your seat here
“[Pareto] Masterclasses provide vital tools, training and
strategic directions you need to revolutionise your fundraising
practice."
Simon Harris, Fundraising & Public Relations
Manager, ex-WIRES.
Pricing (Melbourne
only)
We endeavour to offer Pareto Masterclasses for free whenever
possible. And once again we are pleased to inform you that there
will be no charge for this session. However, we will be asking
attendees to please contribute $20 towards catering. A Receipt
will be given to you on the actual day!
Because we always fill the places, we respectively ask that
registrants attend the whole course; if you can only make it by
starting late or leaving early please send a colleague instead,
or hire us to present a tailored version to your organisation!
Who should
attend?
- Fundraising
Managers
- Fundraising
Directors
- Direct Marketing
Managers
- CEO’s and Board
Please note this Masterclass is not about databases, it’s about
data insights and it will not be appropriate for database managers
to attend.
Where and When
Melbourne
Date: 23rd
July 2008
Start
Time: 9.30am
(registration opens at 9.15am)
Finish
Time: Approximately
12pm
Where:
Karstens
CQ, 123 Queen Street, Melbourne VIC
Cost: $20
cash on the day (Receipts will be given on the day)
Adelaide
Date: 8th
August 2008
Start
Time: 1.30pm
(registration opens at 1.15pm)
Finish
Time: Approximately
4pm
Where:
Mercure
Grosvenor Hotel, 125 North Terrace, Adelaide
Cost: FREE
(MAX 2 PER ORGANISATION)
Please Note: These sessions are exclusively for charity
employees. Agencies and Consultants – please do not apply, if you
are interested, please contact Rob on (02) 8823 5800.
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