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Presents....
Building lifetime
relationships and maximising your income through donor
engagement
An exclusive
workshop in Sydney
“Thank you for your very regular and effusive communication
regarding your aid programmes. We are always enlightened by your
reports. We donate to several other national & international
aid organisations and receive little feedback from them. …in times
when our household budget is being stretched it would be easy to
make a little more space by dropping off our donations. Your
organisation’s visibility ensures that this will not
happen.”
Médecins Sans Frontières donor feedback
Want your donors to engage with your charity with this level of
enthusiasm? Sign up to our exclusive workshop in Sydney 26 November
and hear how you can make this possible.
Creating successful supporter relationships is critical to
securing a long lasting and rewarding affiliation with your donors
and your charity.
But it’s surprising how many charities aren’t getting the basics
of good donor communication right, nor aware of the benefits of
talking differently to different types of donors.
As such they’re missing out on the wonderful potential from
these kind supporters to maximise income to help more
beneficiaries.
“Building lifetime relationships and maximising your income
through donor engagement”uses real examples of brilliant donor
communications from a range of charities. We’ll share our secrets
to help keep your donors passionate and interested in your cause.
Pareto Fundraising workshops are often referred to as the “best
training in the sector”. If you’re just starting out in
fundraising, or even if you have plenty of experience, we’ll
provide some fantastic examples to enhance donor engagement.
Fiona Paterson, Head of Data Services for Pareto Fundraising
delivers an insightful and inspiring session, exploring everything
you need to know to deliver brilliant communication to the people
that make what you do possible – your donors.
Fiona will dazzle you with ways to keep your donors inspired
with your cause and maximise your income. .
You’ll take away 5 keys points to put into practice straight
away:
- Use personalisation to keep donors engaged and updated with
your work
- Recognise different donors need to be communicated to in
different ways i.e.F2F vs non F2F
- Implement surveys, appeals and phone calls to your programme to
build donor engagement
- How to keep your staff inspired and committed to deliver
sensational results
- Ways to apply the examples discussed in your own fundraising
plan.
Fundraising Directors, Fundraising Managers, Donor relations
Managers and Program Managers will find this workshop not only
extremely valuable, but great fun.
Reserve your seat today, and start engaging your donors
tomorrow.
Masterclass
details
“In less than four years, Pareto Fundraising has transformed
traditional fundraising approaches in Australia by introducing
something they refer to as ‘The Pareto Way’. Last November I had a
chance to see for myself just what this means. Their understanding
of donors and use of data has produced creative, relevant
fundraising that’s delivered some of the best results I’ve seen
anywhere. I was so impressed I started to work with them!”
Ken Burnett, author of Relationship Fundraising
Reserve
your seats today for this exciting workshop. Please be
sure to book online at www.paretofundraising.com
or contact Rob on +61 2 8823 5800 if you have any questions.
Costs
$149 One person
$229 Two people
$299 Three people
What would I say to someone
thinking of attending a Pareto Fundraising
Masterclass?
“These masterclasses are educational, easy to understand and
practical ideas which would be easy to implement in your every day
roles.”
Karly Allen, National Donor Relationship Co-ordinator, National
Heart Foundation Australia.
“I love (and really appreciate) the fact that all presenters
are always willing to spend time answering individual questions
after the session and being so generous with their
knowledge.”
Maree Blackbourn-Watson, Donor Manager, The Life Flight Trust,
New Zealand
When and where will these
workshops be held?
Sydney
Date:
26th November 2008
Start
Time:
1.30pm (Registration opens at 1.15pm)
Finish
Time:
Approximately 5pm (with drinks afterwards)
Where:
Holiday Inn Potts Point
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